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Beth Phalen

SVP of Core Technology, Data Protection and Availability Solutions at EMC

Is your Data Still Protected? Three Steps that Could Save Enterprises $1m a Year

There’s no doubting that today’s IT community is stretched. Most IT professionals are so busy dealing with everyday challenges and managing fires that there’s hardly ever time to recognize progress. However organizations are making progress protecting their data from traditional risks. According to the EMC Global Data Protection Index 2016 research released by EMC today, organizations have reduced the frequency of the top four traditional causes of data loss. This marks real progress in the efforts to ensure data is available no matter what happens.

But it’s not all roses.

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Modern Data Centers Require Data Protection Everywhere

Data protection everywhere is a fundamental requirement of the modern data center – no matter where data lives, no matter what happens. But every IT organization is in a different place in their data protection journey – some are quickly moving to a modern infrastructure-centric model, where data management and protection are tightly integrated with underlying infrastructure and applications, while the majority of organizations are still using traditional backup tools. No matter where a customer is on this journey, EMC has them covered. That’s why we’re excited about our latest innovations, launched today at EMC World 2016.

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Software Redefines Protection Storage

With businesses trying to transform faster than ever, the data protection landscape is evolving at light speed. Protection methods that worked yesterday might leave businesses vulnerable tomorrow. Staying ahead of the curve requires adaptability. For that reason, software has never had a bigger role in powering data protection and enabling your business transformation.

While purpose-built backup appliances (PBBA) have transformed backup for thousands, they have historically focused on traditional backup processes and workloads. However, EMC’s software-centric strategy goes beyond the bounds of traditional PBBA to protection storage, which delivers open, intelligent and cloud-ready data protection for the customers’ entire environment today and into the future.

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New EMC RecoverPoint for Virtual Machines: Redefining Hybrid Cloud Data Protection

As organizations continue their journey towards leveraging hybrid cloud services and modernizing their data centers to a software-defined architecture, updating or upgrading data protection strategies and methods must also follow suit.

EMC is proud to introduce the newest member of the EMC RecoverPoint family, RecoverPoint for Virtual Machines, a simple, more efficient operational and disaster recovery solution for the applications of today and tomorrow in VMware-based cloud environments.  This solution provides local and remote replication in combination with continuous data protection for per-VM recovery to any point in time, with built-in automated disaster recovery orchestration.  RecoverPoint for Virtual Machines brings the enterprise quality and advanced features of EMC RecoverPoint, with over 20,000 units installed worldwide, to a 100% software offering. (more…)

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