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EMC Helps Bring the Benefits of VMware vSphere APIs for IO Filtering to Customers and Partners

EMC Pulse

EMC Pulse

EMC Pulse

Written by:

Jonathan Siegal, Vice President, Primary Storage Marketing, EMC Core Technologies

Peter Smails, Vice President, Data Protection Marketing, EMC Core Technologies

Today, VMware announced the availability of third-party virtual data services through integration with VMware VMware vSphere APIs for IO filtering, and EMC is already demonstrating how it can deliver benefits to customers and partners as a result.   VMware vSphere APIs for IO Filtering offers partners the ability to put their technology directly into the IO stream of a VM through a filter that intercepts data before it is committed to disk. This can enable partners and customers to leverage performance and data services of underlying storage for individual VMs based on policies.

There are initially two key areas where EMC is helping to accelerate the value of VMware vSphere APIs for IO Filtering in the marketplace:

  • Delivering fully integrated virtual replication data services through EMC RecoverPoint for Virtual Machines, as the first VMware vSphere APIs for IO Filtering design partner for replication
  • Enabling other VMware partners to test their VMware vSphere APIs for IO Filtering integration in a virtual environment using vVNX Community Edition

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Federation Enterprise Hybrid Cloud: Redefining Comprehensive

When we first introduced Federation Enterprise Hybrid Cloud, we proved we could plan, scope and implement it in as few as 28 days. Then at EMC World we showed how we could enable IT organizations to add new services with ease after deployment. Want a sneak preview of what’s to come next?

How about:

  1. The ability to deliver self service for new and existing multi-tiered applications and update them in a simple drag-and-drop experience
  2. Always-on and secure Infrastructure-as-a-Service
  3. Accelerated deployment through cost-optimized hyper-converged infrastructure

Sound good? Well, we’re hard at work in the Federation lab engineering these features into our Federation Enterprise Hybrid Cloud solution – and what outcomes do we expect them to deliver?

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Virtual Desktops Just Got Simpler

Jay Chitnis

Jay Chitnis

Senior Director, End User Computing Solutions at EMC
Jay Chitnis

Latest posts by Jay Chitnis (see all)

I’ve become a nomad. Wherever I work, and whatever device I use, my virtual desktop follows me. That freedom to access my desktop, applications, and data from anywhere helps me make the most of my workday.

Now the EMC Federation has made it much easier for customers to deploy virtual desktops at scale, with EMC Federation End-User Computing (Fed EUC) solution. The solution includes all hardware and software needed for end-user computing—not just virtual desktop infrastructure (VDI), but also the support desk software, orchestration and automation tools, security, installation services, and one-call support.

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It’s the End of August and Thoughts Turn to…

Connie Hastings

Connie Hastings

Director, Technology Alliances at EMC

Every August as summer days start to shorten, and our attention quickly shifts from beach fun to back-to-school shoes and bus schedules, many of us here at EMC are sprinting to the finish line of another important event. Oh yes – you guessed it – it’s time for VMworld.   Let’s run through where you will find EMC and the Federation at VMworld.

With 23,000 attendees, more than 400 technical sessions and 240 sponsors and exhibitors – VMworld takes over the city of San Francisco.  Having been there from the beginning, EMC has grown with VMworld and is dedicated to showcasing to our customers our alignment with VMware and demonstrating why we are indeed better together.

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Yamaha Motor Revs Up IT Innovation with EMC

EMC Pulse

EMC Pulse

EMC Pulse

Yamaha Motor creates products that the company promises will “Rev Your Heart.”  That same spirit is at the heart of YaYamaha 1maha Motor’s approach to innovate and revolutionize IT.

To keep up with rapid global demand, Yamaha needed a winning IT strategy that would transform its business processes and accelerate organization-wide innovation.

The company operates in an environment of constant change and needed an IT infrastructure that can rapidly adapt. That’s why Yamaha began working with EMC to transition the company’s IT infrastructure to a hybrid cloud.

“I believe the move towards hybrid cloud technology is the exact definition of innovation,” said Tomoyasu Aiba, group manager, Yamaha Motor IT technology strategy group, process and IT division. “Yamaha Motor does not hesitate to revolutionize IT.”

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